When looking for software, there are two sides of me that have an input into the decision. As a geek I look for cool, shiny, well branded, stuff with a super slick interface. As an MBA, I look for efficient, effective products, with low maintenance. Usually Apple satisfies both the...

There’s lots of people out there who want to know how to make something “go viral”. I can be certain that I don’t know how to do it, and I’ve read a number of other people’s blogs who say similar things, it is nearly impossible to predict if something...